Blog

When the Tool Disappears and No One Will Take the Job: PT1

Getting Apps Across the Finish Line
April 6, 2026
Four development teams declined a complex book reselling platform. Atherton Hill delivered it from scratch in nine months, replacing a legacy system the industry's top competitor still struggles to modernize.
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How the Web Works (And Why I Don't Bundle Hosting)

Series: Smarter Tech for Better Business
June 17, 2025
Learn why separating your web hosting services creates a more reliable business infrastructure than bundled hosting packages. Expert recommendations for domains, email, and website hosting.
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Recession: Preparing Your Marketing Strategy

April 16, 2025
Prepare your marketing strategy for the unannounced recession. Learn which marketing investments are essential and which can wait, plus discover the fractional CMO advantage for navigating economic uncertainty.
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